01 / FIND
Bring a video you love.
Paste your own link, or find a proven reference in the Viral Library. Look for a format that fits what you want to create.
Browse references ↗Understand why
videos go viral.
Find the hook. Use the format for your own topic.
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Inside a breakdownFeatured breakdown
MrBeast30 days.
$250,000 at stake.
$250,000 at stake.
Survive 30 Days On An Island With Your Ex, Win $250,000YouTube · MrBeast
Opening hook
“Ashley, these are your six ex-boyfriends.”
Why it works
An unexpected reunion creates instant tension. A $250,000 prize gives viewers a reason to watch who stays and who can be trusted.
Make it yours
Reveal a surprising setup, set a clear goal, and build toward an uncertain outcome.
Featured video · Opening breakdown
One reference. Your own idea.
Go from “why did this work?”
to “I can film this.”
A useful breakdown gives you a starting point for the next video—not just a long report.
02 / UNDERSTAND
See the hook behind it.
Unpack the opening, the technique, and why it holds attention. Get practical steps to apply the idea to your content.
Break down a video ↗03 / MAKE
Put your topic in.
Use the format as a starting point. Choose your topic in Analyze and build a script with your own angle and payoff.
Create in Analyze ↗Keep the structure. Bring your story.
The same hook can
start a different video.
A budget challenge can become a workout, a food hunt, or a business experiment. Learn the pattern, then make something your audience cares about.
Build your version in Analyze ↗ Find a reference. Adapt it. Come back for your next idea.
Try the format · free example
“Can I make a home workout work with just $10?”
The pattern: a small budget + your goal + a result to reveal.
Show the challenge, the attempt, and what actually happened.
Show the challenge, the attempt, and what actually happened.
A simple template preview, not a generated video analysis. No tokens used.
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Hook breakdown: 50 tokens · New analysis: 100 tokens
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A few quick answers.
What do I get from a breakdown?
The hook, the technique behind it, an explanation of why it works, and a reusable format with steps you can try. Analyze also helps you improve your approach and build a script around your own topic.
Can I bring my own video link?
Yes. Paste a YouTube, Instagram or TikTok link. Results depend on accessible video details, captions and media. Private, deleted or restricted videos may not be available.
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No. Reopening a breakdown or analysis already charged to your account does not deduct tokens again. A library hook breakdown that is not ready is not charged.
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